About Folkstroke
Where India Speaks Colours & Crafts
Several living art traditions. One initiative. Folkstroke, India.
For thousands of years, India’s forests, villages and temples have inspired art forms so distinct, so rooted in the land and its people, that no two look alike — and no two tell the same story. Folkstroke was born from a deep reverence for these voices, and a desire to carry them forward.
OUR STORY
A living bridge between ancient art and modern homes
Folkstroke is an initiative dedicated to bring India’s most treasured art traditions onto objects that live in your everyday world — wooden wall plates, animal heads, peg stools, small furniture, and bespoke corporate gifts.
We are not a factory. We are not a catalogue. We are a living bridge between India’s generational artisan communities and the homes that deserve to know them.
📍 Location: Raipur, Chhattisgarh — cultural heartland of central India
Being based here gives us direct access to master artisans, generational craft families, and living traditions that most of the world has never encountered. When you own a Folkstroke piece, you are not buying a product inspired by tribal art — you are owning a piece made by the tradition itself.
“India has been telling stories for 5,000 years. We are simply finding them new homes to live.”
| 7 Living art traditions | 100% Hand-painted, never printed | ∞ No two pieces identical |
The name says it simply — Folk, the people and traditions passed down through generations. Stroke, the single deliberate movement of a hand-held brush. Every piece is the product of that meeting: ancient knowledge expressed through one irreplaceable human gesture.
OUR ART FORMS
Seven traditions, one conversation
Each art form has its own grammar, its own palette, its own story. Together they form a conversation that spans the entire subcontinent.
| Warli MAHARASHTRA | India’s most ancient tribal art — white geometric forms on earthy grounds, depicting human life in harmony with nature. Dating back to the 10th century, it is one of the world’s oldest continuous art traditions. |
| Gond CHHATTISGARH | Bold, joyful tribal art alive with animals, trees and the cosmos — every surface filled with dots and dashes of pure colour. Rooted in the forests of central India, Gond art is a celebration of the natural world. |
| Pattachitra ODISHA | Centuries-old scroll paintings depicting Hindu epics with extraordinary intricacy. Each motif is a chapter of a story — traditionally used as temple offerings, now cherished the world over. |
| Kalamkari ANDHRA PRADESH | Pen-drawn mythological scenes using natural dyes — one of India’s oldest textile arts, reimagined on wood. The word means ‘pen work’, and every line is drawn freehand with precision and devotion. |
| Tholu Bommalata ANDHRA PRADESH | India’s shadow puppet painting tradition — vivid theatrical figures from the Mahabharata and Ramayana, rich with narrative depth. One of the rarest art forms in our collection. |
| Kerala Mural KERALA | Golden-toned, sacred figures from temple walls — a style that exudes serenity, ritual and spiritual grandeur. Inspired by the ancient frescoes of Kerala’s temples and palaces. |
| Rajasthan Miniature RAJASTHAN | The royal art of India’s courts — intricate, jewel-like paintings with a regal palette of red, gold and ivory. Each piece carries the legacy of Mughal and Rajput patronage. |
OUR PROMISE
Crafted with integrity, shipped with care
✦ 100% hand-painted, always
Never printed, never machine-made. Every stroke is placed by a human hand trained in that tradition. No two pieces are ever identical.
✦ Fair wages, always
Our artisans are paid fairly, treated with dignity, and credited for the knowledge they carry. Craft must sustain the craftsperson. 30% of our revenue is paid directly to the artisans.
✦ Non-toxic, safe paints
We use water-based, non-toxic paints — safe for homes, children and the environment. Our paints meet international safety standards.
✦ Sustainably sourced wood
Our wood — primarily mango and sheesham — is responsibly sourced, honouring the forests we draw inspiration from.
✦ The story travels with every piece
Every Folkstroke order ships with the story of its art tradition — so the person who unwraps it understands not just what they hold, but who made it and why it matters.
EXPLORE FOLKSTROKE
Every piece has a story. Find yours.
Browse our collections of hand-painted wooden décor, or write to us for bespoke orders, bulk enquiries and export partnerships.
🌐 Shop: www.hasthkala.in
✉️ Email: team@hasthkala.in
📞 WhatsApp: +91 88392 70153